The ad I am really sick of is that wretched 'Fresh Days' commercial, when the woman's face positively lights up when her phone reminds her that it's that time of the month. I have a theory as to why she might be joyous, but I couldn't possibly share on a public forum.
There was one realistic ad for dishwashing liquid, where the housewife buys it, and then gives it to her maid. Needless to say, the maid is overjoyed at having a new product to use.
Another thing I find really odd is that there seems to be no demographic targeting in ads.
You could be watching a Oprah, and get an ad for Barbican targetted at young, Arab guys. Then you could be watching Top Gear, and you get endless Galaxy commercials.
How can these ads even be effective if they aren't even aligned to the viewers of the shows they are advertising in ??
The ads here are very reminiscent of 1950s &1960s era 'barefoot, pregnant and in the kitchen' type ads:
http://www.youtube.com/watch?v=AhWUyt9kJLU
http://www.youtube.com/watch?v=L6880aSkS08&feature=related
At least Western washing power ads now have men in them, sometimes:
http://www.youtube.com/watch?v=AhWUyt9kJLU
The ad I am really sick of is that wretched 'Fresh Days' commercial, when the woman's face positively lights up when her phone reminds her that it's that time of the month. I have a theory as to why she might be joyous, but I couldn't possibly share on a public forum.
There was one realistic ad for dishwashing liquid, where the housewife buys it, and then gives it to her maid. Needless to say, the maid is overjoyed at having a new product to use.
Another thing I find really odd is that there seems to be no demographic targeting in ads.
You could be watching a Oprah, and get an ad for Barbican targetted at young, Arab guys. Then you could be watching Top Gear, and you get endless Galaxy commercials.
How can these ads even be effective if they aren't even aligned to the viewers of the shows they are advertising in ??