I can only make out that you want to send the xl file and pdf file.
I can tell u different ways

1. send the pdf file and xl seperately by email
2. insert object will embbed the .pdf file into the xl sheet and then viewer can double click the pdf icon and then read the pdf contents
3. If you want the contents of the pdf file to be displayed in the xl sheet, it cannot happen unless you have a pdf editor or simply type what you show in the xl file
4. if you want to reference the pdf file in certain parts of the xl file then you can do the same as insert object..

as 'tallg' put i could'nt understand the issue exactly..
cheers