I think Kareena will have problem with our "Cool Campaign" as well..

It is better to help someone really needy, in a land of rich the level of neediness varies..

You can donate online by few clicks and enters but the feeling of going to bring box, packing it by your own and watching someone getting it with appreciation gives you a different sort of happiness.

These initiatives are just for awareness & inspiration, you can buy a box and pack it and send it to someone you know as homeless/jobless.

International poor, needy, homeless gets benefits from all over the world but some local poors who are earning just a little more than jobless are more often neglected.