Soon after the revolutionary new drug, Viagra, launched, rumors began to spread of the drug’s possible side effects, the most serious of which may include blindness. The rumors however, have shown no signs of depressing the sales of the miracle drug. When asked about the resilience of the product’s reputation, Viagra representatives responded “Well, we’ve conducted our own studies here at Pfizer, and our data shows that blindness isn’t a huge consideration for our customers seeing how most of them would rather not see the person they’re sleeping with.