from the capitalism view point, which does not consider morality, or religion in conducting its business will only help the industry if it brings benefit financially or materially. Thus the concept of right or wrong are determined by that which brings benefit and not what is contrary to the laws of the creator.

thus if it makes economic sense to them from a capitalist point of view then they will help them and if it doesn' then they won't.

This is the reality of the capitalist west where the strong devour the weak and where animals have a value than humans.