Qatar Motor Show 2017 Wraps Up Innovation-Filled Edition

Reem Fakhri
By Reem Fakhri

Held under the patronage of H.E. Sheikh Abdullah Bin Nasser Bin Khalifa Al-Thani, the Prime Minister and Interior Minister of the State of Qatar, and jointly organized by Qatar Tourism Authority and Fira Qatar, the 7th edition of Qatar Motor Show wrapped up after five days packed with engagement and innovation. Inaugurated by H.E. Mr. Jassem Bin Saif Ahmed Al Sulaiti, the Minister of Transport and Communications of the State of Qatar, the exhibition has thrilled motor fans across Qatar and the region.

Driven by Qatar Tourism Authority’s strategy to increase visitors to Qatar by 20% within the next five years, Qatar Motor Show has helped shed a spotlight on the world-class venues, facilities, event management services, and attractions that make Qatar a premium destination for business events. With 27 exhibitors and 15 partners, the 2017 edition was a testament to the success that stems from partnerships with the private sector.

“We are proud to come to the end of another successful edition of the Qatar Motor Show,” said Ahmed Al Obaidli, Director of Exhibitions at Qatar Tourism Authority. “I would like to thank all our partners for their support in enriching this edition’s offerings and look forward to joining hands with them again in the upcoming years. We will continue to develop home-grown exhibitions that attract international visitors, and that cultivate home-grown talent capable of hosting large-scale events.”

True to its theme, “Driving to Innovation”, the 2017 edition reflected the show’s strategy to highlight the technological advancements shaping the industry today. The theme complemented the evolution of the show itself which transformed from its traditional format adopting a new, innovation-filled and experiential face. Visitors were introduced to the latest trends, hybrid cards, concept cars and super cars revealed for the first time in the region since its initial European reveal. Parades, interactive fan zones and competitions complemented the offerings and gave guests a memorable look into the world of the automotive industry.

“The 2017 edition has ended but it also marked the start of the “Driving to Innovation” theme that will go on for the next three years,” said Ahmed Al Mulla, Chief Operating Officer of Entertainment at Elan Group. “This successful first year has paved the way for Qatar Motor show to become a platform and a hub for the latest technological advancements and cement its position as the preferred platform for exclusive reveals and launches. We thank all those who worked hard to bring this event to life and we look forward to working on the upcoming editions.”

As of this year, Qatar Motor Show will become a biennial event to accommodate the changing landscape of the automotive industry. For more information about this year’s edition visitors are encouraged to follow the show’s social media channels on Twitter and instagram on @Qatarmotorshow and on facebook on facebook/qatarmotorshow as well as visit the show’s website http://qatarmotorshow.gov.qa/

By Molten Metal• 1 May 2017 08:18
Molten Metal

Excellent event which was being waited for one year ...................

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