Audi achieves three years of consecutive growth in Qatar
Q-Auto, the official dealer for Audi in Qatar, has announced impressive growth results, achieving a 12.6% year on year increase. The achievement means Audi in Qatar has achieved the strongest growth in the GCC for the Audi brand over the three consecutive years since Q-Auto was established in 2012.
In addition to the exceptional market figures, the brand in Qatar has also achieved the highest growth rate in the region for a number of key models in the Audi line up. Top achievers in the GCC include the compact Audi A3 with an astounding year to date growth figure of 188.9%, while the A8 executive sedan and A4 follow close behind with an increment of 72% and 13% respectively. Other Audi models that have achieved notable figures include the Audi A7 (38.5%), TT (25%) and Q5 (17.1 %). The results represent the strong preference for top-performing models within the local community.
“This is a truly remarkable start to the year,” said Yann Lassade, Managing Director of Q-Auto. “Our incredible sales accomplishments represent Audi’s increasing popularity in Qatar. As a trusted dealer of a world-renowned brand, Q-Auto is committed towards a long-growth term strategy that has a prime focus on ensuring customer delight in all aspects of sales, service and customer care. We continuously strive to exceed the evolving needs of our expanding customer base to ensure our service aligns with the quality they expect from the Audi brand.”
The brand foresees an even higher growth achievement this year, due to a number of exciting product introductions and an all new after sales service center set to open in the third quarter of 2015.
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Q-Auto was established in July 2012, under the leadership of HE Sheikha Hanadi Bint Nasser Bin Khaled Al Thani. As a dealer, Q-Auto strives to deliver unparalleled levels of quality, commitment and service excellence.
In 2014, the Audi Group delivered approximately 1,741,100 cars of the Audi brand to its customers. The company achieved revenue of €53.8 billion and an operating profit of €5.15 billion in 2014. Audi operates globally in more than 100 markets and has production facilities in Ingolstadt and Neckarsulm (Germany), Győr (Hungary), Brussels (Belgium), Bratislava (Slovakia), Martorell (Spain), Kaluga (Russia), Aurangabad (India), Changchun and Foshan (China) as well as Jakarta (Indonesia). The brand with the Four Rings will start producing cars in Curitiba (Brazil) this year and in San José Chiapa (Mexico) in 2016. Wholly owned subsidiaries of AUDI AG include quattro GmbH (Neckarsulm), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy) and sports motorcycle manufacturer Ducati Motor Holding S.p.A. (Bologna, Italy). The company currently employs approximately 80,000 people worldwide, thereof around 58,000 in Germany. Total investment of about €24 billion is planned from 2015 to 2019 – primarily in new products and sustainable technologies. Audi is committed to its corporate responsibility and has anchored the principle of sustainability for its products and processes in its strategy. The long term goal is CO2 neutral mobility.
AUDI AG’s commitment to the region was confirmed through the foundation of its fully owned subsidiary in 2005. The current Middle East model range comprises the Audi A1, A3 and S3 Sedan, A4 and RS 4 Avant, the A5 Coupe, Sportback, Cabriolet and RS 5, the A6, S6 & RS 6 Avant, A7, S7 & RS 7, A8 L & S8, the Audi Q3, Q5 and Q7, the Audi TT Coupe/Roadster and TT RS Coupe, the Audi R8 Coupe and R8 Spyder as well as R8 V10 plus.
