Sanofi and Roche collaborate to introduce ‘My Star’ Starter Kits
To enable health care providers and patients to effectively manage diabetes, Sanofi, in partnership with Roche Diabetes Care, are introducing ‘My Star Starter Kits’ in Qatar. The aim is to channel knowledge, health beliefs, as well as encourage adherence to medication and lifestyle measures that can aid diabetic patients cope well in the long run.
The ‘Starter Kit’ offers easy-to-use resources, information and tools that can improve a patient’s understanding of their condition. The objective is to support patients through their journey with diabetes by providing them with useful information on day to day concerns, facilitate regular monitoring of blood sugar levels, and improve awareness on the benefits of effective diabetes management.
The kit consists of various components including a diabetes general education booklet, a sugar log book and a blood glucose machine to measure their blood sugar levels.
The starter kits will be distributed to physicians treating patients. In turn, the treating physician will share the starter kits with suitable patients, introduce them to the items included in their kits, and explain how these can be used to improve their well-being and diabetes control. In Qatar, the ‘Starter Kits’ will be available for patients in private as well as government hospitals, including facilities managed by Hamad Medical Corporation.
The increased prevalence of diabetes in Middle Eastern countries is a major health concern. Lifestyle interventions and adherence to medications are central to disease prevention and management.1