Exhibitor Activities Fascinate Crowds at Qatar Motor Show 2017

Reem Fakhri
By Reem Fakhri

Qatar Motor Show 2017 continues to impress crowds with excitement-packed activities including simulators, competitions and interactive games, helping the show move away from its traditional format to a truly experiential show that engages visitors and brings automotive enthusiasts closer to their favourite brands.

In addition to the exclusive regional and local reveals, exhibitors are offering interactive and educational activities that showcase the latest innovations from the automotive industry. Touch screen tablets allow visitors to explore the Genesis’ models, VR activities bring Hyundai’s Ioniq to life, while Maserati offers its fans the chance to explore a configuration room and lounge. Toyota invites car enthusiast to embrace the quietness of its Prius model through VR and an interactive quiz. Additionally, the car maker partnered with comedian

Khalifa Haroon, to run live competitions. Lexus is bringing humor to the 7th edition of the Qatar Motor Show, at its stand comedian Hamad Al Ameri presents a tailormade educational stories about the car-maker and its history. Chevrolet showcased a giant Rubik’s cube where an artist created the brand’s logo. The activity was done in addition to the daily parades that the brand conducted. Mercedes Benz showcased an impressive line-up of cars in addition to an interactive 3-D scanner and other activities that used mind-control.

Innovation continued to thrive with Tazweed, a local app, showcased their solutions that are offered in the region for the first time. The app acts as the middle-man between car users and suppliers that offer part and car services all over the GCC.

Q3 Smart is offering visitors advanced solutions that allow users to start their cars engine from their smartphone, lock their doors and check their vehicle's status even when they are away. The app also allows users to track their vehicles. NESU showcased their technologically-advanced card that is a unique, patented, tested and internationally recognized and awarded practical solution against the harmful effects of mobile or radio frequency radiation.

Harley-Davidson is taking part of this year Qatar Motor Show, displaying new motorcycles model for the year 2017, and the touring models with the new Milwaukee-Eight engine. This year they are offering to riders and non-riders to experience riding a Harley motorcycle where no knowledge is required or previous motorcycle experience. The jumpstart riders experience combines a Harley-Davidson motorcycle that is safely and securely attached to a specially-designed stationary support stand, all what is required is to mount the bike, set the foot and fire up the engine under the watchful eye of trained personnel, give a throttle a twist and hear that unforgettable Harley sound. Harley Owners Group H.O.G. were present at the Qatar Motor Show activity area, after a big parade organized by the members especially for the Occasion, the group arrived to the exhibition to lead the Jumpstart and conducted awareness on motorcycling safety, and invited visitors to register and experience a Harley bike.

In addition to the assortment of activities on offer, there are competitions galore with fans having the chance to win weekend test drives, branded goods, exclusive event invites, car miniatures, lifestyle vouchers and much more.

Visitors are encouraged to register online on http://www.qatarmotorshow.gov.qa/ and to follow the show’s social media channels on Twitter and instagram on @Qatarmotorshow and on facebook on facebook/qatarmotorshow for the latest updates and more information.

By Molten Metal• 1 May 2017 08:13
Molten Metal

Agree with Reem .............

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