In the Huge state of Texas, this was a problem. In 2002, Texas launched the 'Click it or Ticket' campaign.

There are huge billboards (next to the Don't Mess with Texas signs ;)) with this CLICK IT OR TICKET slogan. There is a $200 US fine if you violate this law.

Since this campaign was launched, there have been 1,600 fewer traffic fatalities and 37,000 fewer injuries as a result of increased safety belt.

Stats show that 92% of Texas drivers buckle up. The other 8%---well, you just can't fix stupid.

Maybe, Qatar can learn something about campaigning with a catchy phrase and announcing the stiff fines if this law is violated. Law enforcement is key to winning this battle for the kids' sake.