Its about the atmosphere in the Souq. There is a hubub of merchants, wonderful smells, multitudes of little shops, you can bargain and find that special or rare gift. Go to the small open cafe, near the donkey ride, ask for a small nutty coffee and a `sandewitch' and of course Shisha and you will definitely acquire the peculiarity of Souq Waqif. I have been living in Qatar for 2 months and this is the place to be!