A guide to Breast Cancer Awareness Month in Qatar

Breast cancer is one of the most common cancers in women worldwide, both in developed and developing countries, according to the World Health Organization (WHO).

Globally, there are more than 1.38 million new cases of breast cancer each year. However, the disease is treatable with early detection.

The Breast Cancer Awareness Month is commemorated in countries across the world in October each year. 

This is a time for communities to join hands and play their role in raising awareness of the disease. At the same time, the month shines a spotlight on the importance of early detection, and treatment as well as palliative care of this disease.

Joining the global fight against breast cancer, several organizations in Qatar mark the Breast Cancer Awareness Month.

Below is a round-up of some campaigns that are being run in Qatar to raise awareness of breast cancer:

HAMAD MEDICAL CORPORATION 

In honor of Breast Cancer Awareness Month, like every year, HMC is raising awareness about breast cancer and encouraging women to know the signs and symptoms of breast cancer.

HMC has a dedicated page on its website where you can find all the information regarding breast cancer including testimonials of patients, ways to be aware, when to see the doctor, among other important facts.

Breast cancer is by far the most common cancer in Qatar, the HMC page states. It accounts for 31 percent of cancer cases in women in the country.

The risk of women in the population developing breast cancer is 56 per 100,000 (source: Qatar Cancer Registry).

However, both women and men can be affected by breast cancer. It is important to note that many breast cancers are treatable and patients can survive if it’s diagnosed and treated early, the page highlights.

TALABAT

In support of Breast Cancer Awareness Month, Talabat, the region’s leading food and grocery delivery app, has partnered with Qatar Cancer Society (QCS), pledging to donate QAR1 from every grocery purchase made through the Talabat app this month.

The organization has also partnered with the Qatar Cancer Society (QCS) to set up a virtual page for customers to donate through as well. 

Donate for the cause via the Talabat app or through the website.

QATAR AIRWAYS

Qatar Airways (QA), in partnership with Qatar Cancer Society (QCS), has teamed up with Hamad International Airport (HIA), Qatar Aviation Services (QAS), and Qatar Duty-Free (QDF) to show support for Breast Cancer Awareness Month ‘Think Pink’ activities to raise awareness of breast cancer prevention and control.

During the month, QA will offer its passengers an exclusive ‘Think Pink' experience in the sky as well in its lounges. The airline is offering custom-designed limited-edition amenity kits and pink-themed special menus.

Passengers traveling on long-haul and ultra-long-haul flights in Business Class are offered a luxury amenity bag designed in-house and created exclusively for QA by stylish Italian luggage brand BRIC'S.

The exclusive amenity kits are made from vegan leather and there are male and female options available. Both kits feature a unique zipper pull in the shape of the iconic breast cancer ribbon.

The kits are further customized with a message imprinted on a band, reading, ‘Think pink and support the fight.'

Learn more about the QA efforts here.

LULU HYPERMARKET

LuLu Hypermarket is running a Shop & Donate campaign across all its branches to mark Breast Cancer Awareness Month. 

The campaign encompasses more than 700 products in your shopping list and the donations go to QCS to help cancer patients.

QCS volunteers are participating in this campaign by helping people to reach the selected items and by giving the customers more information about the breast cancer awareness campaign.

KULUD PHARMACY

Kulud Pharmacy is running a breast cancer campaign all through this month. During the campaign, the pharmacy will donate 5 percent from the purchase amount of selected items to QCS. The campaign runs across 21 of Kulud Pharmacy's branches.

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